Privacy

This site collects what you choose to send through its two forms, a pitch or a consulting request, plus anonymous analytics about how the site is used.

What you send

The forms ask for your name, email, company and a short description, plus an optional deck link. Submissions are delivered by Formspree, which emails them to Entity Lab and keeps a copy under its own privacy policy.

How it is used

Your details are used to read your pitch or request and reply to you. They are not sold or shared for marketing.

Analytics

The site uses PostHog to see how visitors use it: pages viewed, clicks, which form you open, whether a form was sent, and errors when something breaks. PostHog can also record sessions to show how people move through the page. Anything typed into the forms is masked and never recorded, and your name and email are never sent to PostHog.

Cookies

PostHog stores an anonymous ID in a cookie and in your browser's local storage, so repeat visits are counted correctly. This site does not use advertising cookies, and analytics data is not sold or used for advertising.

Your choices

To have a submission deleted, reply to any email from Entity Lab and ask. It will be removed. To opt out of analytics, use a browser or extension that blocks trackers.